Focus on Blogging

10 top stories – tooting my own horn

Award-Winning

Over the last five years, I’ve written so many stories, blogs, and articles that it’s easy to lose track of what they are and what made them work.

To come up with a short list, I’ve chosen ten top stories and assigned “award categories”:

Best headline – This concert review might have gone unnoticed had I not tied one of the pieces performed with issues critical to The Vancouver Observer’s news coverage. The result: Erato Music got much more attention from readers who might not otherwise have taken an interest in chamber music.

“Oilblood” re-imagines Harper with Baroque vengeance

Best use of images (supplied) – I worked with Bicycle Opera and their photographer to find really compelling photos to help tell this interesting and quirky story. In the end, I also pirated several photos from their Facebook page

Bicycle Opera wheels into rural Ontario

Best use of images (I took) – This was a really interesting article to write. It was part music story, research project, and travel story and perhaps owing to the fact that I was a participant to these workshops in California, my photography skills came through.

The Balkan Music and Dance Workshops: re-thinking dissonance

Best niche story – There’s no niche for this story really, because it’s so weird an quirky. Still, there’s a real person who made his own drum kit that could be transported by bicycle.

Musical instrument makers on bikes

Best interview –  Also, on the theme of musical instrument makers, this story describes in great detail two Vancouver-based musical instrument makers. I visited their workshops and photographed them at work.

Discovering Vancouver’s hidden music makers

Most detailed historical travel story – I like this story because it shows one of the most saturated travel destinations, Paris, from the perspective of a lone cyclist not afraid to go anywhere to dig up some good history.

Unforgettable bicycle trips around Paris: Notre Dame, Château de Vincennes, Arc de Triomphe

From my three-and-a-half years at Webtech Wireless, a few outstanding stories emerged:

Best corporate technology story –  I attended a trucking trade show in Orlando and attended a talk about data – yawn. But wait, then I wove it into a colourful story drawing a thread of continuing from Sumo wrestlers, Arkansas Governor Mike Huckabee, and Québec performance artist, Jean Francois–all who had something to say about perspective.

Drawing Intelligence from Data

Best corporate human story – I interviewed Webtech Wireless firmware engineer, Alireza Nematollahi, and wrote about his success as a national kayak champion and drew a connection to his testing work at Webtech. When I criticize formulaic blog writing, I see this as an example of what corporate blogs could be. 

Testing the Limits

Best corporate hay-making story – Here, I found a connection between the temperature monitors Webtech Wireless makes for food transportation and world hunger. The statistics for food wastage in transport are huge, so it wasn’t an unreasonable stretch–certainly one I was happy to make.

Cargo Temperature Monitoring Helps Reduce Hunger

Best corporate culture/technology tie-in story – I decided to write our weekly blog as a travel story and sing the praises of Ottawa’s winter celebrations (and its fabled Rideau Canal skating rink), while slipping in the expected corporate blog about how the City of Ottawa uses Webtech Wireless technology to ensures its roads are kept ice free.

Winter Fleets—Let’s Celebrate!

 

Testimonial – Writing so much fun to promote!

I personally enjoyed today’s blog post, Jason. Makes it so much fun to promote! Well done. And I loved learning about the background of a Webtech Wireless employee. You just never know what people do when they aren’t at work! 🙂 I appreciate the personal touches you’ve been using on the blog recently.

—Carrie G. Koens, Weaving Influence Social Marketing (third-party provider to Webtech Wireless)

Ride the Wall

Adversity

My randonneur ride to Victoria with my friend Todd was scotched, because  Todd had has bicycle stolen today. For me, and without a doubt for Todd, this is a real bummer. My sense of discouragement about humanity is profound. Todd’s a good person; he doesn’t deserve to have his bicycle stolen.

Perhaps it’s also why this video inspires all the more. Michal Maroši, a Czech downhill competitive cyclist showed me how to get over discouragement mighty fast. After a devastating early-race fall, he dared something wild—and won!

There are a lot of advice givers out there quick to tell us how important it is to overcome adversity, but quick thinking Maroši showed what it looks like. Next time adversity rears its head—and it will again—I’ll remember Michal and Ride the Wall ! ! !

Doing the Right Thing

Yesterday, I toured the Basilica de Saint-Denis in the Paris suburb of the same name. Why, on my first day in Paris, I would visit the suburbs may be a mystery to some, but I wanted to start at the beginning and in terms of basilicas and Paris and indeed France, this is where it all begins. Saint Denis is the patron saint of France and his remains are interred here along with those of a great deal of France’s royalty from Dagobert to Marie-Antoinette.

I started in Saint-Denis not just to see the gothic church that inspired all others—Saint-Denis’s firsts include its beautiful rose windows, and its pointed arches—but I think there’s an anti-revolutionary spirit in me. I know that revolutions never replace an ancien regime with anything better, if the revolutionaries do not live the qualities they aspire to. It’s always an inside job. Gandhi had it right.

Over the last few months, I’ve been given the opportunity to place my values in front of my needs and am the better for it. There is a business application for this that I embrace—it has to do with doing what’s right. Here are three examples:

  • At the tail end of a contract, my manager was let go and I ended with four days of my time owing to the company. Later, the replacement manager asked me if he could hire me back. This is common sense, but while I could have signed a new contract and never mentioned the four days owing (nobody but me would have known), I offered up my four days. As the new manager didn’t know what sort of budget he had, this was enormously helpful, and later paved the way for him to hire me back for an additional four-month contract. Honesty is its own reward.
  • Likewise, I quoted 24 hours to a client to copy edit his 30-page financial report. I must be getting good at copy editing because the entire job (including the copy edit and designing a new template and style sheet), took me only 6 hours. With the previous example of integrity in my head, it was easy to ignore the little devil on my shoulder and bill only my working hours, not the proposed contracted hours.
  • Finally, a fellow musician in Montreal put out a panicked message to all her clarinet-playing colleagues on facebook for a certain part of music she needed. I responded that I was too busy packing for my trip to help her. During the day though, I kept thinking about that rare clarinet part and gradually found that it was easy to locate it in a box of my music, scan the section she wanted, optimize it into a compressed PDF, and finally post it to my site where she could download it.

The fascinating part for me was not that I did these things, but that they got done simply by me not resisting their accomplishment. I under-promised and over-delivered.

Basilica Saint-Denis

Where it all begins

Communication – How to Keep your Clients Happy

I sit in cafés watching the patrons tapping away at their laptops or PDAs and wonder how many of them are billing hours for their labours. If they are, I also wonder how they maintain communication with their clients. Are they off in a dream of worker freedom or are they providing value for their clients at least as effectively as if they were in the corporate office?

Having worked from home as both employee and contractor, I know that the only way it can be effective is if I can ensure that the trust between me and my clients (boss) is rock solid. How I do that is through communication. Below are some of the communication tools I’m using:

Skype Skype is a software application that allows users to make voice calls over the Internet. It’s one of my favourite tools—so much so that I often use it during business hours in Vancouver to save my cell phone minutes. Last year, when I was in Portugal, I found that the Skype connection on my iPod (needs WiFi) was better than on the laptop.
Google Talk Google Chat is good because your clients can contact you on a moment’s notice (provided you both have it open). By seeing I’m online and available, my clients can have the assurance that I’m working on their projects, etc. etc.
Cell Phone Want to run your laptop and phone abroad and not sure what to do? I was in Foreign Electronics the other day picking up a power adapter and they advised me to remove the SIM card from my phone on arrival in France and just use my phone for WiFi only. I’ve already ensured that all the hotels where I’m staying have WiFi, so if I need to talk, I can use Skype. If I want a cell phone, I can pick up a local SIM card (check that your phone accepts one – my iPhone 5 doesn’t).
Web Texting Most cell providers, such Roger’s, allow you to send and receive text messages through their web site free. So, if you’re working very remotely from, say, the south of France, you’ll want to keep your texting as low cost as possible.